Unevolved Shopping

For decades promo products have served as one of the most effective means sending your marketing message across and brand fidelity development. Latest reseach by the Promotional Products Association International (PPAI) reveals that Employee Relations and Events take up approximately 8.36% of promo products total sales.

One of the most effective ways to distribute promotional products is making them industry themed. Healthcare promotional items for a health clinic or automotive promo gifts for a car dealership

Internal Promotions such as corporate gifts cover about 4.33% of sales. Curiously enough, the PPAI survey indicates that Employee Service Awards comprise about 5.45% of general sales.

Making a long story short and taking all the numbers issued above, about 21.2% of promo products are for the employees. That’s why most employers recognize, that motivated employees are an asset to increasing the bottom line. Next time you’re shopping for promotional items make sure that your employees will appreciate that - because the productivity depends on that a lot!